Artist websites the Do,do,do’s and the Don’t,don’t,don’t’s !!!
We read an online article about what your artist website should have and should not . The article was from the website Art Business . Great pointers here for any artist wishing to increase their online presence.
So for a guideline we’ve summed up the article with their main points :
- Get your own domain and avoid free web hosting services.
- Don’t use third-party advertising on your sites, especially for goods or services unrelated to your art.
- Be sure your website looks the same on Internet Explorer, Google Chrome, Firefox and Safari.
- Link your website to all of your social networking pages (and vice versa) so that visitors can move between them with as little effort as possible.
- Present yourself and your art so that anyone can understand what you’re up to.
- Make your site easy to navigate.
- Keep texts to a minimum.
- Think seriously about accompanying each series or body of your work with its own explanation or introduction.
- Keep image sizes reasonable.
- NEVER require visitors to join, register, get passwords, or fill out any forms of any kind in order to see your website.
- Don’t overuse “cookies” (small files that attach to visitors’ computer hard drives, track their movements around your site, and collect personal data).
- Avoid plug-ins, special effects, audio, complex visuals, and other gimmicks
- Provide adequate contact information.
- If you have no consistent long-term gallery representation, price every piece of art on your website for sale
- Be able to justify or explain your selling prices when someone asks.
- Offer approval, return, and refund policies.
- Provide clear concise instructions on how to buy.
- Offer art in a variety of price ranges.
- Don’t show too much sold art.
- Show sold works in a section titled “Select Past Works” or something similar.
- Don’t show every work of art you’ve ever created.
Fantastic advice for any artist wishing to build their online presence – once again we have to add a little tip here , if your serious about presenting your work online , contact IGC Digital 😉
Source website for this post was Artbusiness.com
Happy Painting 😉